中德SGFB“国际品牌创新”系列讲座 | 国际品牌的中国市场挑战与破局之道 / 2025.06.06 编者按:In the era of globalization, digitalization an Read More »
SGFB专业课堂|寻脉丝路传奇,用品牌思维重写历史记忆 / 2025.06.06 在当今多元文化激烈碰撞、相互交融的时代背景下,传承与弘扬中国传统文化已然成为教育领域肩负的重要使命。 Read More »
Sino-German SGFB Lecture Series "International Brand Innovation"|Chinese Tea Ceremony and Culture in the Perspective of Intercultural Lifestyle Aesthetics / 2025.06.06 Editor's Notes:In the era of globalization, digita Read More »
SGFB Lecture Series "International Brand Innovation" | Human-Computer Interaction in the Age of Spatial Computing / 2025.06.06 Editor's Notes:In the era of globalization, digita Read More »
SGFB Lecture Series - Abstraction and Reality | SGFB Lecture Series - SGFB Lecture Series - SGFB Lecture Series - Abstraction and Reality / 2025.06.06 Editor's Notes:Against the background of broadenin Read More »
SGFB Professional Class|How to improve consumer research with AI tools? / 2025.06.06 In today's era of surging digitalization, the rapi Read More »
Sino-German SGFB "International Brand Innovation" Lecture Series | Brand Agency Structure and Strategy Management / 2025.06.06 Editor's Notes:In the era of globalization, digita Read More »
Teachers and students from the Rheinische Universität für Wissenschaftliche Technische Hochschule (RWTH) in Cologne, Germany, and the Sino-German Department of Branding completed the workshop "Intercultural Innovation in Branding". / 2025.06.06 Recently, theA group of students and faculty membe Read More »
Sino-German SGFB National Art Fund Program Expert Course Series|Chen Guanhong: Shanghai Modern Brand Design Development / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »
Sino-German SGFB National Art Fund Program Expert Course Series|Li Yan: Intercultural Brand Communication / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »
Sino-German SGFB National Art Fund Program Expert Course Series|Lei Haibo: AIGC New Quality Creative Productivity / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »
Sino-German SGFB National Art Fund Program Expert Course Series|Wang Jianjun: New Trends in Brand Design and Communication / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »
Sino-German SGFB National Art Fund Program Expert Course Series|Li Gallin: Jiangnan Weaving Brand Re-creation / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »
Sino-German SGFB National Art Fund Program Expert Course|Inheriting the Classics, Iterating and Breaking the Circle / 2025.06.06 Recently, the Sino-German Branding Institute's Nat Read More »